This study was conducted online in April among a general US population of 1,000 adults, ages 18-55+, who own a dog. The results identified a large gap between owners who understand and acknowledge their pet's weight problem, compared to the actual number of dogs that are overweight (as reported by the Association for Pet Obesity Prevention).
I'd like to share some of the results Purina discovered with you. While I'd like to say the numbers are surprising to me, they really are not.
Let's talk about perception first. While 85% of dog owners surveyed believe they have an understanding of the nutritional guidelines that should be followed for themselves, only 76% believe they have an understanding of equal guidelines for their dog. If you don't know something, wouldn't you ask your veterinarian or do some research?
Even more baffling, just 22% believed their dog is overweight - a stark contrast to the harsh reality that 53% of US dogs are actually overweight
Let's face it, despite 85% of the owners surveyed believing they know the correct signs to determine if their dog is at a healthy weight or not, that is just not the case. There are thousands of dog owners out there who just don't know - or won't acknowledge - that their dog is overweight. Education is key...
Tips For Slimming Down Your Heavy Hound by Dr. Grace Long, DVM, MS, MBA, Director of Veterinary Technical Marketing at Nestle Purina
Helping your dog reach his ideal weight is important to his overall happiness and quality of life. Not only are healthy weight dogs able to exercise with ease, but his day-to-day activities are much more manageable. Furthermore, maintaining a healthy weight can help extend his healthy years.
- Count Calories: Just like people, dogs need to consume fewer calories than they burn in order to lose weight. While some owners may achieve this by simply reducing their dog’s portion size, this can leave the pet feeling less than satisfied. Instead, opt for a low calorie food like Purina Dog Chow Light & Healthy which contains 20 percent fewer calories than Purina Dog Chow Complete & Balanced, and includes a tender and crunchy kibble blend , is steam-cooked at the start, and is made with high quality protein sources including real chicken. Its Light in calories, big on taste.
- Perfect Portions: Portion control is also essential to both weight loss and healthy weight management. Always feed your dog as directed, and use an eight ounce measuring cup and on package feeding instructions to ensure you are providing him with the correct portion at each meal.
- Get Moving: Slowly start adding physical activity to your dog’s daily routine. Exercise will not only help him maintain a healthy weight and support overall good health, but it can also strengthen the bond you share with your pet. Remember, it’s a good idea to check with your veterinarian before beginning any new exercise regime.
- Make a Plan: Develop a feeding plan that takes into account reduced calories, controlled portions and additional exercise. While it can be tempting, avoid sneaking your dog table scraps which are not complete & balanced and can sabotage his weight loss.
Are you ready to give Purina Dog Chow Light & Healthy, which is specifically formulated to help dogs reach their ideal weight without sacrificing taste or skimping on portion size, a try? Check out this $2.00 off coupon offer! You can print yours out from the comfort of your own home.
Does your dog need a little help slimming down? Thanks to the great folks at Purina Dog Chow Light & Healthy, I get to give one lucky ready 37 pounds of food!
Prize: one (1) 4lb bag of Purina Dog Chow Light & Healthy, plus two (2) coupons each good for a free 16.5lb bag ... that's 37lbs total!
To Enter: I'm making this one simple. Just leave a comment below (be sure to include your email or some means of contacting you) telling me why you need to win this prize pack for your dog!
Deadline to Enter: Thursday, June 12, 2014 at midnight. One winner will be drawn by random number generator.
Disclosure: I will receive some free product, as well as a thank you gift from Purina for posting this article and giveaway. I was not compensated for this review and all opinions expressed are my own.